Best NIVEA Face Serums of 2025

Charlotte Powell Avatar
Charlotte Powell
Last Updated: 29 Jan 2025

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Face serums have become an essential part of many people's skincare routine, and NIVEA offers a range of options to address various skin concerns. These serums are lightweight, fast-absorbing liquids that are formulated with active ingredients to deliver targeted benefits such as hydration, brightening, or firming. NIVEA's serums are suitable for all skin types and can be used in combination with other skincare products. By incorporating a serum into your skincare regimen, you can give your skin an extra boost of nourishment and achieve a healthier, more radiant complexion.

At a Glance: Our Top Picks

NIVEA Cellular Expert Bakuchiol Lifting Serum 30ml Cover #TOP 1
NIVEA Cellular Expert Bakuchiol Lifting Serum 30ml
ftb score rating icon 9.9
NIVEA Luminous 630 Anti Dark-Spot Serum Cover #TOP 2
NIVEA Luminous 630 Anti Dark-Spot Serum
ftb score rating icon 9.8
NIVEA Derma Skin Clear Serum for Blemishes Cover #TOP 3
NIVEA Derma Skin Clear Serum for Blemishes
ftb score rating icon 9.6

Top 10 NIVEA Face Serums

NIVEA Cellular Expert Bakuchiol Lifting Serum 30ml

84930-08201-31
Rose Gold
30 ml (Pack of 1)
NIVEA Cellular Expert Bakuchiol Lifting Serum 30ml Cover
NIVEA Cellular Expert Bakuchiol Lifting Serum (30ml), Face Serum with Pure 10x Bakuchiol, Visibly Reduces Wrinkles, Lifts Contours and Tightens Skin

NIVEA Bakuchiol Lifting Serum is designed to help you achieve younger-looking skin. This anti-ageing serum effectively reduces wrinkles and lifts facial contours, leaving your neck firmer and the décolleté area tighter. With its pure 10x Bakuchiol concentration, it stimulates cell renewal and boosts collagen production, resulting in visibly improved firmness. You can expect noticeable results in just one week, as the serum enhances skin elasticity by 50%, giving you a revitalised appearance.

What We Like
Reduces wrinkles effectively
Boosts collagen production
Visible results in one week
Lightweight and smooth formula

NIVEA Luminous 630 Anti Dark-Spot Serum

98711
White
30 ml (Pack of 1)
NIVEA Luminous 630 Anti Dark-Spot Serum Cover
NIVEA Luminous 630 Anti Dark-Spot & Anti-Age Serum (30ml), Anti-Wrinkle Face Serum Reduces Age Spots and Dark-Spots, Firming and Hydrating Serum to Reduce Wrinkles and Fine Lines

NIVEA Luminous 630 Serum is a powerful solution to combat dark spots and signs of ageing. With its patented Thiamidol, this serum can visibly reduce dark spots accumulated over the years, offering noticeable results in just seven days. It also improves skin elasticity, helping to firm and smooth the skin while filling deep wrinkles. Additionally, the brightening agents work to restore your skin's radiance, giving you a luminous and youthful complexion. Regular use can significantly enhance your skin's overall appearance.

What We Like
Reduces dark spots effectively
Improves skin elasticity
Brightens and evens skin tone
Suitable for mature skin
Visible results in seven days
#TOP 3

NIVEA Derma Skin Clear Serum for Blemishes

MULTI
NIVEA Derma Skin Clear Serum for Blemishes Cover
NIVEA Derma Skin Clear Serum (30ml), Specially-Formulated Skin Serum for A Clear and Balanced Complexion, Facial Serum Enriched with Niacinamide

The NIVEA Skin Clear Serum is specially formulated to help calm and hydrate blemish-prone skin. It delivers essential moisture, leaving your complexion feeling smooth and healthy. With niacinamide at its core, this serum strengthens your skin barrier, improving resilience and visibly reducing blemishes and pores in just seven days. The innovative formula also includes hyaluronic acid and pro-vitamin B5, targeting imperfections effectively. Incorporating this serum into your skincare routine could lead to a clearer, more balanced complexion.

What We Like
Calms and hydrates skin
Reduces blemishes in 7 days
Contains beneficial skincare ingredients
Clinically tested for effectiveness

NIVEA Q10 Anti-Wrinkle Dual Action Serum

Silver
30 ml (Pack of 1)
NIVEA Q10 Anti-Wrinkle Dual Action Serum Cover
NIVEA Q10 Anti-Wrinkle Expert Dual Action Serum ​(30ml), Anti Ageing Face Serum for Women with Pure Q10, Visibly Reduces and Prevents Wrinkles

The NIVEA Q10 Serum is designed to combat wrinkles effectively. Its dual action formula combines GLYCOSTOP and pure Q10 to visibly reduce even the deepest wrinkles in just two weeks. You can benefit from the protective properties of GLYCOSTOP, which helps prevent new wrinkles by blocking glycation and guarding against sugar damage. For best results, apply the serum twice daily before your moisturiser, making it an ideal base for makeup. You will notice smoother skin almost immediately after use.

What We Like
Rapid wrinkle reduction
Blocks new wrinkle formation
Improves skin smoothness
Easy to apply
Works well under makeup
#TOP 5

NIVEA Vital Soy Anti-Age Serum for Mature Skin

86430-01000-09
40 ml (Pack of 1)
NIVEA Vital Soy Anti-Age Serum for Mature Skin Cover
NIVEA Vital Soy Anti-Age Serum for Mature Skin (40 ml), Moisturiser with Natural Soy Extract, Firming Serum with Hyaluronic Acid

The NIVEA Anti-Age Serum is specially designed for mature skin, providing a firming effect that strengthens your skin from within. Its effective formula, enriched with natural soy extract, supports your skin’s own collagen and hyaluronic acid production, which is essential for maintaining youthful skin. You will benefit from intensive moisture that helps reduce the appearance of fine lines and wrinkles, giving you a smoother complexion. With dermatologically tested skin compatibility, you can trust this serum to meet the unique needs of your mature skin.

What We Like
Firming effect for mature skin
Supports collagen production
Reduces fine lines and wrinkles
Intensive moisturisation
Dermatologically tested

NIVEA Cellular Vitamin C Hydrating Serum

4005900972262
Clear
30 ml (Pack of 1)
NIVEA Cellular Vitamin C Hydrating Serum Cover
NIVEA Cellular Vitamin C Professional Serum (30ml), Hydrating Serum Refreshes and Smooths Skin, 24H Moisturising Anti-Wrinkle Serum, Face Care Products for Glowing Skin

NIVEA Vitamin C Serum offers a refreshing boost for your complexion, helping you achieve a healthy glow. By smoothing fine lines and wrinkles, this serum leaves your skin feeling revitalised and soft to the touch. With its intensive moisture formula, you can start and finish your day with beautifully hydrated skin. The light texture of this serum is designed to fit seamlessly into your skincare routine, making it suitable for all skin types.

What We Like
Revitalising boost for complexion
Smooths fine lines and wrinkles
Intensive daily hydration
Lightweight and easy to apply
Suitable for all skin types
#TOP 7

NIVEA Cellular Expert Filler Serum 30ml

boots-9.00-24043---18.94-VA7
30 ml (paquet de 1)
NIVEA Cellular Expert Filler Serum 30ml Cover
NIVEA Cellular Expert Filler Hyaluronic Plumping Serum (30ml), Lightweight and Fast Absorbing Serum, Non-Adhesive Anti-Wrinkle Serum with 20% Hydra Elixir

NIVEA Plumping Serum is an effective anti-aging treatment designed for all skin types, including sensitive skin. Its lightweight formula contains 20% Hydra Elixir and Micro Hyaluronic Acid, which help to retain moisture and smooth the skin's surface. You can easily incorporate this serum into your daily routine by applying it to your face, neck, and décolleté, either alone or under your usual creams. Its fast-absorbing texture also makes it suitable for use under makeup, ensuring your skin looks fresh and hydrated throughout the day.

What We Like
Fast-absorbing texture
Suitable for all skin types
Hydrates and smoothens skin
Easy to apply

NIVEA Q10 Anti-Wrinkle Power Serum 15ml

B0BXPHPCLL
White
15 g (Pack of 1)
NIVEA Q10 Anti-Wrinkle Power Serum 15ml Cover
NIVEA Q10 Anti-Wrinkle Power Expert Wrinkle Filler Serum (15ml), Face Serum with Pure Coenzyme Q10 and Bioxifill Peptides Reduces Fine Lines and Wrinkles in 5 Minutes (Packing May Vary)

The NIVEA Q10 Serum is designed to deliver fast results, reducing fine lines and wrinkles in just 5 minutes. You can enjoy noticeably plumper skin within just 2 weeks, as it fills and replumps wrinkles around the forehead, eyes, lips, and nasolabial folds. With a 5% Active Complex, this serum penetrates deeply into the skin, boosting collagen production effectively. Furthermore, it is enriched with Pure Coenzyme Q10 and Bioxifill peptides, helping to visibly reduce stubborn wrinkles by up to 50% in just 4 weeks.

What We Like
Quick results within 5 minutes
Boosts collagen production
Reduces stubborn wrinkles significantly
Easy application with applicator
#TOP 9

NIVEA Cellular Expert Filler Anti-Age Serum

White
NIVEA Cellular Expert Filler Anti-Age Serum Cover
NIVEA Cellular Expert Filler Concentrated Anti-Age Serum (40 ml), Anti-Wrinkle Serum with Hyaluronic and Folic Acid, Concentrated Hyaluronic Serum for Younger Looking Skin

The NIVEA Anti-Age Serum is designed to provide effective anti-ageing care for all skin types. With its unique formula, it replenishes the skin's strength and volume within just 24 hours, offering noticeable results. This serum contains hyaluronic acid and folic acid, which are known for their powerful anti-ageing properties. Its gentle formulation makes it suitable even for sensitive skin, ensuring that everyone can benefit from its effects. Plus, it’s easy to incorporate into your routine, as you can apply it in the morning and evening before your moisturiser or makeup.

What We Like
Replenishes skin strength quickly
Gentle for all skin types
Contains effective anti-ageing ingredients
Easy to use daily
Suitable under makeup
#TOP 10

NIVEA Cellular Expert Filler Hyaluron Acid Serum

SCS12250
Clear
30 g (Pack of 1)
NIVEA Cellular Expert Filler Hyaluron Acid Serum Cover
NIVEA Cellular Expert Filler Hyaluron Acid Replumping Serum (30ml), Anti-Ageing Face Serum For Visibly Smoother, Hydrated, and Supple Skin, Dermatologically Approved Hyaluronic Acid Serum

The NIVEA Hyaluron Acid Serum offers instant hydration and replumps your skin, making it feel smooth and supple. Within just one week, you can notice a reduction in fine lines and wrinkles, giving you a more youthful appearance. This serum penetrates deeply into the skin, delivering long-lasting hydration and filling wrinkles from within. It is suitable for all skin types, including sensitive skin, ensuring that everyone can benefit from its anti-ageing properties.

What We Like
Instant hydration
Reduces wrinkles quickly
Deep skin penetration
Suitable for all skin types
Buying Guide Image
Editor's Notes

During our NIVEA face serum research, we found 29 NIVEA face serum products and shortlisted 10 quality products. We collected and analyzed 101,207 customer reviews through our big data system to write the NIVEA face serums list. We found that most customers choose NIVEA face serums with an average price of £16.14.

The NIVEA face serums are available for purchase. The top 10 picks range in price from a low of £7.00 to a high of £19.00, find the one that fits your budget.

Written by
Charlotte Powell Avatar

Charlotte Powell is a dermatologist and a licensed cosmetologist from Westminster, London. However, she was first a cosmetologist from London Beauty Training School. According to Charlotte, she needed better insight into the human skin, hence the dermatology degree. Long before she acquired her degree, she wrote and edited articles, eBooks, and editorials for companies and websites. Charlotte combines her skill and knowledge in providing DIY Beauty tips amongst other fashion related topics.