Best Avon Face Serums of 2025

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Avon offers a range of face serums that cater to different skin types and concerns. These serums are designed to nourish, hydrate and revitalise the skin, leaving it looking smooth and radiant. With a variety of natural ingredients such as vitamin C, hyaluronic acid and retinol, these serums aim to improve the overall health and appearance of the skin. Avon's face serums are a great addition to any skincare routine, providing essential nutrients and helping to combat the effects of ageing and environmental stressors.
At a Glance: Our Top Picks
Top 9 Avon Face Serums
Avon Anew Renewal Power Serum for Firmer Skin
The Avon Anew Power Serum is designed to enhance your skincare routine with its advanced Protinol™ Technology, delivering a powerful boost of collagen for firmer-looking skin. With seven age-defying ingredients, this serum provides a fantastic alternative to retinol, making it suitable for various skin types and tones. You can easily incorporate it into your daily routine by applying it in upward motions to your face and neck, either morning or evening. For optimal results, follow with a moisturiser from the Anew range, ensuring you enjoy a radiant glow.
Avon Anew Platinum Lift & Tighten Serum
The Avon Platinum Lift Serum offers an impressive facelift effect, giving you smoother and tighter-looking skin. With its biopolymer formulation, you can enjoy an immediate lifting effect that lasts all day. This serum also features PROTINOL dual collagen boost, which replenishes lost collagen, helping to make your skin feel firmer and more elastic. By using this serum, you can achieve more defined facial contours, enhancing your overall appearance with ease.
Avon Anew Anti-Wrinkle Smoothing Serum 30ml
The Avon Anew Serum is a powerful anti-wrinkle treatment designed to improve the appearance of fine lines and deep wrinkles. With 0.1% pure retinol, it boosts collagen levels, helping to fill those stubborn surface wrinkles. It is suitable for all skin types, enhancing skin firmness and elasticity while reducing hyperpigmentation for a more even complexion. To use, simply apply the serum in upward and outward motions to your cleansed face and neck in the evening, ensuring you follow with SPF in the morning for protection.
Avon Anew Hydrate & Plump Concentrate with Hyaluronic Acid
The Avon Anew Hydrate Concentrate is designed to deeply hydrate your skin, thanks to its 3.5% Hyaluronic Acid Complex. This powerful ingredient locks in moisture, helping to give you a plump and youthful appearance. By using this product, you can enhance your skin's texture and feel more confident in your complexion. Additionally, it is cruelty-free, aligning with ethical beauty standards that many consumers appreciate. With this concentrate, you can indulge in a luxurious skincare experience that prioritises both effectiveness and ethical considerations.
Avon Anew Vitamin C Radiance Serum 30ml
The Avon Anew Radiance Serum is designed to restore your skin's youthful glow by delivering the power of 30 oranges in just one bottle. With a clinically proven formula containing 10% Vitamin C, it helps to prevent early signs of ageing and revitalises dull skin, leaving you looking radiant. Simply apply 2-3 drops daily before your moisturiser for instant brightness. Plus, you can feel good knowing this product is cruelty-free, as Avon has been against animal testing for over 30 years.
Anew Vitamin C Radiance Serum by Avon
The Anew Vitamin C Serum by Avon is designed to enhance your skin's radiance and texture. With the vitamin power equivalent to 30 oranges in a single bottle, it helps you achieve a fresher and more youthful appearance. You'll notice smoother skin and a visibly improved complexion, making it an essential addition to your skincare routine. This serum not only boosts your skin's radiance but also contributes to a younger-looking glow, allowing you to feel confident in your natural beauty.
Avon Anew Renewal Power Serum and Lip Treatment
The Avon Anew Renewal Set offers remarkable benefits for your skin and lips. With seven powerful age-defying skin advantages in just seven days, this serum helps reduce fine lines, giving you a firmer and smoother complexion. It features Protinol Technology, which boosts collagen production, while Niacinamide protects and brightens your skin. Additionally, the lip treatment provides 72-hour hydration, making it perfect for dry, chapped lips. You'll notice a transformation in the appearance of your lips in just one week.
Avon Anew Renewal Power Serum - 10ml
The Avon Anew Serum is a travel-sized face serum designed to rejuvenate your skin. Its baby ribbed beanie hats are a charming addition, available in three colours and seven styles, perfect for newborns up to three months. The comfy knitted hats provide a nice warm feeling during winter, keeping your little one cosy. With beautiful "I My Mummy / Daddy" prints, these hats not only serve a practical purpose but also make a fashionable statement for your little prince or princess.
Pack of 3 Anew Vitamin C Serum
The Anew Vitamin C Serum is designed to enhance your skin's radiance, making it ideal for those with dull skin. Its lightweight and oil-free formula ensures that your skin feels fresh without any heaviness. The serum has been allergy tested, dermatologist tested, and clinically tested, giving you peace of mind about its safety and effectiveness. Plus, with three 10ml travel-size bottles, you can easily take your skincare routine with you wherever you go.
During our Avon face serum research, we found 23 Avon face serum products and shortlisted 9 quality products. We collected and analyzed 8,029 customer reviews through our big data system to write the Avon face serums list. We found that most customers choose Avon face serums with an average price of £16.04.
The Avon face serums are available for purchase. The top 9 picks range in price from a low of £5.00 to a high of £36.00, find the one that fits your budget. The seller of top 1 product has received honest feedback from 105 consumers with an average rating of 5.0.

Charlotte Powell is a dermatologist and a licensed cosmetologist from Westminster, London. However, she was first a cosmetologist from London Beauty Training School. According to Charlotte, she needed better insight into the human skin, hence the dermatology degree. Long before she acquired her degree, she wrote and edited articles, eBooks, and editorials for companies and websites. Charlotte combines her skill and knowledge in providing DIY Beauty tips amongst other fashion related topics.