Best Blue Shampoos of 2025

Charlotte Powell Avatar
Charlotte Powell
Last Updated: 10 Feb 2025

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Blue shampoos are a popular choice for those looking to maintain their blonde or silver hair colour. These shampoos are formulated with blue or purple pigments that neutralise brassy or yellow tones in the hair, resulting in a brighter and cooler colour. They are suitable for both natural and dyed hair, and can be used as a weekly treatment or as a regular shampoo. Blue shampoos are widely available in supermarkets, drugstores and online retailers, and are highly recommended by hairdressers and beauty experts.

At a Glance: Our Top Picks

Matrix Brass Off Shampoo for Lightened Brown Hair Cover #TOP 1
Matrix Brass Off Shampoo for Lightened Brown Hair
ftb score rating icon 9.8
Joico Color Balance Blue Shampoo for Dark Brunette Hair Cover #TOP 2
Joico Color Balance Blue Shampoo for Dark Brunette Hair
ftb score rating icon 9.7
Aussie Brunette Hydration Blue Shampoo 290ml Cover #TOP 3
Aussie Brunette Hydration Blue Shampoo 290ml
ftb score rating icon 9.5

Top 10 Blue Shampoos

Matrix Brass Off Shampoo for Lightened Brown Hair

E2235902
Blue
300 ml (Pack of 1)
Matrix Brass Off Shampoo for Lightened Brown Hair Cover
Matrix Brass Off Blue Toning Shampoo to Correct Orange Undertones on Lightened Brown Hair, Total Results, 300 ml

The Matrix Brass Off Shampoo is designed to neutralise unwanted copper and golden shades in lightened brown hair. By refreshing your hair colour, it helps you maintain a vibrant look while defining cool tones that enhance your overall appearance. Additionally, this shampoo boasts a tenfold decrease in hair breakage, making it a great choice for those who want to keep their hair strong and healthy. Moreover, it maintains optimum moisture levels, ensuring your hair remains hydrated and manageable.

What We Like
Neutralises unwanted tones
Enhances hair colour
Reduces hair breakage
Maintains moisture levels
#TOP 2

Joico Color Balance Blue Shampoo for Dark Brunette Hair

J15186
blue
300 ml (Pack of 1)
Joico Color Balance Blue Shampoo for Dark Brunette Hair Cover
Joico Color Balance Blue Shampoo, 300 ml

Joico Blue Shampoo is designed to preserve 89 per cent of your hair colour for up to eight weeks, ensuring your look stays vibrant for longer. This shampoo makes your hair more manageable, helping you achieve that effortless style every day. If you have dark brunette hair, this product is suitable for you and enhances your natural beauty. Additionally, it helps tame frizz, giving you smoother, sleeker hair that is easier to style and maintain.

What We Like
Preserves hair colour effectively
Makes hair more manageable
Suitable for dark brunette hair
Tames frizz
#TOP 3

Aussie Brunette Hydration Blue Shampoo 290ml

B0B1V4HSG1
Purple
290 ml (Pack of 1)
Aussie Brunette Hydration Blue Shampoo 290ml Cover
Aussie Brunette Hydration Blue Shampoo, 290ml

The Aussie Blue Shampoo is formulated with powerful ingredients like Australian Pepperberry and Aloe Vera, making it ideal for brunette hair that needs a refreshing boost. This shampoo tones, adds vibrancy, and hydrates your locks, ensuring they look their best. You will appreciate the fact that it is 100% vegan, containing no animal-derived ingredients or by-products. With 94% of its components being of natural origin, you can trust that you're using a well-balanced product that is good for your hair and the environment. Plus, enjoy the delightful Aussie fragrance while you wash your hair.

What We Like
Powerful natural ingredients
Hydrates and tones brunette hair
100% vegan formula
Delicious fragrance
#TOP 4

PROVOKE Touch Of Silver Purple Shampoo 150 ml

014227
Purple
150 ml (Pack of 1)
PROVOKE Touch Of Silver Purple Shampoo 150 ml Cover
PROVOKE Touch Of Silver Brightening Purple Shampoo 150 ml, Neutralises Yellow and Orange Tones, Formulated With Violet and Blue Pigments

PROVOKE Purple Shampoo is ideal for anyone with natural, coloured, highlighted, or platinum blonde, white, and grey hair. It works wonders in just one wash by neutralising yellow and orange tones, giving your hair a vibrant and dazzling shine. The unique blend of violet and blue pigments effectively removes brassiness, while optical brighteners enhance your hair's radiance. For optimal results, consider using it alongside the Colour Care Shampoo and Conditioner set, ensuring your hair remains beautifully bright and healthy.

What We Like
Neutralises brassy tones
Enhances shine and brightness
Suitable for various hair types
Effective in just one wash
From a trusted UK brand

Lee Stafford Blue Toning Shampoo for Blonde Hair

332904
250 ml (Pack of 1)
Lee Stafford Blue Toning Shampoo for Blonde Hair Cover
Lee Stafford Blue Toning Shampoo | Bleach Blonde Ice White - Corrects Brassy & Yellow Orange Tones to Silver Platinum, Great for HIghlighted, Bleached, & Naturally Dark Hair, No Purple, 250 ml

The Lee Stafford Blue Shampoo is a nourishing formula designed to brighten your hair while effectively removing product build-up and excess oil. Unlike many blue shampoos, it ensures your hair feels soft and not dry or brittle. The impactful blue pigments work to refresh your blonde locks, cooling down unwanted orange tones. Ideal for cooler blondes and those with balayage or highlights, it leaves your hair clean and vibrant.

What We Like
Nourishes without drying
Removes brassy tones
Brightens blonde hair
Works on highlighted hair
#TOP 6

Faith in Nature Blue Cedar Shampoo for All Hair Types

FAIBLUYY8
blue
400 ml (Pack of 1)
Faith in Nature Blue Cedar Shampoo for All Hair Types Cover
Faith in Nature Blue Cedar Shampoo

The Blue Cedar Shampoo by Faith in Nature is designed to revitalise your hair with its blend of natural vitamin E and Swedish mountain herbs aroma. Suitable for all hair types, it helps nourish your locks while providing a refreshing scent. The inclusion of glycerine and organic green tea enhances moisture retention, leaving your hair feeling soft and manageable. Additionally, this shampoo is free from parabens and SLS, making it a gentle choice for your hair care routine.

What We Like
99% natural origin ingredients
Vegan Society Approved
Cruelty free
Revitalises hair effectively
Suitable for all hair types
#TOP 7

Eco Warrior Blue Shampoo Bar for Brunettes

Candybay
Blue
100 g (Pack of 1)
Eco Warrior Blue Shampoo Bar for Brunettes Cover
Eco Warrior Blue Shampoo Bar - Vegan, Cruelty Free, No SLS or Parabens, Brightening & Toning Brunette Hair Shampoo, With Squalane & Shea Butter For Moisture, Natural Shampoo Soap Bar, 100g

The Eco Warrior Shampoo Bar is designed specifically for brunette and brown hair. It is free from harsh chemicals like SLS, sulphates, and parabens, making it a gentle choice for your tresses. With 94.3% naturally derived ingredients, you can feel good about what you are using. Additionally, it is fully vegan and cruelty-free, meaning no animals are harmed in its production. Being plastic-free and biodegradable, this shampoo bar is also a great eco-friendly option for those looking to reduce their environmental impact.

What We Like
Natural ingredients
Vegan and cruelty-free
Eco-friendly and biodegradable
Free from harsh chemicals

OSMO Cool Zero Orange Shampoo for Brunettes

064130
300 ml (Pack of 1)
OSMO Cool Zero Orange Shampoo for Brunettes Cover
OSMO Cool Zero Orange Shampoo 300ml

OSMO Cool Zero Shampoo is specifically designed for salon light, brunette to dark hair. It is enriched with super blue pigments, which effectively neutralise unwanted copper, red, and brassy tones, ensuring your hair looks vibrant and fresh. As a sulphate treatment shampoo, it gently cleanses without stripping essential moisture, making it perfect for maintaining healthy hair. This means you can enjoy beautifully balanced colour while keeping your locks nourished and manageable.

What We Like
Neutralises unwanted brassy tones
Suitable for light to dark hair
Sulphate-free for gentle cleansing
Enriched with nourishing pigments
#TOP 9

The Blonde Codes Anti Yellow Shampoo 380ml

THE COLOR CODES
380ml
380 ml (Pack of 1)
The Blonde Codes Anti Yellow Shampoo 380ml Cover
The Blonde Codes Anti Yellow Silver Shampoo 380ml - Purple Toner for Blonde Hair, Silver Hair Toner, Blue Shampoo for Blonde and Brunettes, Colour Protect Shampoo for Grey Hair Women

The Blonde Codes Shampoo is a purple toner designed specifically for blonde hair, helping you maintain vibrant locks while eliminating unwanted brassiness. This blue shampoo also acts as a silver hair toner, ensuring your hair looks cool and refreshed. Additionally, it is beneficial for grey-haired women, as it adds volume to your tresses. With its effective no yellow formula, you can enjoy beautifully toned hair with ease, making your hair care routine simpler and more effective.

What We Like
Eliminates brassiness effectively
Suitable for grey hair
Adds volume to hair
Easy to use
Keeps hair vibrant

Kérastase Blond Absolu Anti-Brass Shampoo

3474636692231
Blond Absolu
250 ml (Pack of 1)
Kérastase Blond Absolu Anti-Brass Shampoo Cover
Kérastase Blond Absolu, Anti-Brass Purple Shampoo, Toning, For Cool Blondes and Grey Hair, With Hyaluronic Acid and Edelweiss Flower, Bain Ultra Violet, 250 ml

Kérastase Blond Absolu Shampoo is designed to neutralise brassy or yellow undertones in your blonde or grey hair. With its blue and violet pigments, this shampoo protects your hair from daily oxidation and pollution, ensuring it remains shiny and soft. You'll find that regular use helps maintain the coolness of highlighted and blonde shades for longer. Simply use it once a week, alongside your regular shampoo, for optimal results.

What We Like
Neutralises brassy undertones
Protects against oxidation
Enhances shine and softness
Suitable for blonde and grey hair
Buying Guide Image
Editor's Notes

During our blue shampoo research, we found 103 blue shampoo products and shortlisted 10 quality products. We collected and analyzed 300,607 customer reviews through our big data system to write the blue shampoos list. We found that most customers choose blue shampoos with an average price of £16.13.

The blue shampoos are available for purchase. We have researched hundreds of brands and picked the top brands of blue shampoos, including Matrix, Joico, Aussie, PROVOKE, Lee Stafford.

Written by
Charlotte Powell Avatar

Charlotte Powell is a dermatologist and a licensed cosmetologist from Westminster, London. However, she was first a cosmetologist from London Beauty Training School. According to Charlotte, she needed better insight into the human skin, hence the dermatology degree. Long before she acquired her degree, she wrote and edited articles, eBooks, and editorials for companies and websites. Charlotte combines her skill and knowledge in providing DIY Beauty tips amongst other fashion related topics.