Best Ivory Face Foundations of 2025

The Rimmel Match Perfection Foundation offers medium coverage that is available in a wide range of 25 shades, ensuring it can match 99% of skin tones. With 24-hour hydration, it helps prevent creasing and caking, allowing you to maintain a fresh look throughout the day. The added SPF20 provides essential sun protection, which is vital for keeping your skin safe from harmful UV rays. Smart tone technology mimics your skin tone and texture, giving you a natural finish that enhances your beauty.

The L'Oréal Infallible Foundation offers a waterproof, high-coverage formula that provides sun protection with SPF 25 and an antioxidant effect, making it suitable for sensitive skin. This foundation helps you achieve a radiant and even complexion while keeping your skin moisturised and protected from environmental influences. With its 32-hour hold, you can enjoy long-lasting wear without worrying about smudging or discolouration. The ultra-thin, breathable formula ensures a comfortable fit, perfect for all-day use.

The Rimmel Lasting Finish Foundation offers full coverage with a natural and healthy-looking finish, perfect for those seeking a flawless look. Its hydrating formula includes hyaluronic acid, 2% niacinamide, and vitamin E, ensuring your skin stays moisturised throughout the day. With an impressive wear time of up to 35 hours, you can trust that your make-up will last from morning to night. Additionally, the SPF20 protection shields your skin from harmful sun rays, making it a practical choice for everyday use.

The Max Factor Lasting Performance offers a long-lasting foundation that provides high coverage, making it perfect for a flawless complexion throughout the day. You can enjoy a natural look that lasts up to 8 hours, ensuring you look your best at all times. With its oil-free, touch-proof formula, you won’t have to worry about transfer or smudging, giving you peace of mind. Its easy application means it won’t clog your pores, making it suitable for those with sensitive skin.

The Maybelline Dream Radiant offers a lightweight yet effective foundation that helps you achieve radiant, glowy skin. Infused with Hyaluronic Acid, it provides hydration throughout the day, keeping your skin fresh and preventing dryness. With the addition of collagen, this foundation delivers anti-ageing benefits, leaving your skin feeling plumper and more youthful. It also promises up to 12 hours of hydration, ensuring that you look your best from morning to evening, all while maintaining a natural makeup appearance.

The Max Factor Facefinity Foundation offers a practical solution for achieving a flawless look. It protects and moisturises your skin, ensuring a smooth coverage while controlling shine. With its lightweight powder finish, it provides the same coverage as a liquid foundation, making it convenient for daily use. You can enjoy an instant flawless appearance, as this foundation boasts a satin finish that lasts all day, keeping your complexion looking fresh and vibrant.

The L'Oreal True Match Foundation is a skin-care infused product available in 40 shades, providing natural and true-to-skin coverage. Its non-comedogenic formula enhances your natural glow while ensuring your skin can breathe, making it suitable for sensitive skin. You will enjoy 24-hour hydration thanks to the hydrating complex, which includes Hyaluronic Acid, Glycerin, and Aloe Vera extract. With added vitamin E, this foundation supports your skin's health as you wear it throughout the day.

The Rimmel Lasting Finish Foundation offers an easy application on moisturised skin, allowing you to achieve a smooth base. You can use the included sponge or a foundation brush to blend the powder from the centre of your face outwards. This product is designed to provide a flawless finish that lasts all day, ensuring you look your best. If you need extra coverage in certain areas, simply build it up for a more polished appearance. For optimal results, finish with the Lasting Finish Setting Spray to keep your makeup in place.

The Max Factor Flawless Foundation combines the benefits of a primer, concealer, and foundation into one easy-to-use product. Thanks to its patented Flexihold technology, it provides a flexible base that keeps your skin looking supple, ideal for those with oily or combination skin. The integrated concealer effectively hides imperfections, redness, and dark circles, ensuring you look your best all day. Additionally, it offers a nourishing, oil-free formula that delivers a matte finish while protecting your skin from sun damage with SPF 20.

The Max Factor Miracle Touch offers a lightweight formula enriched with moisturising Hyaluronic Acid, ensuring your skin feels hydrated throughout the day. This innovative all-in-one foundation transforms from solid to liquid, providing you with a flawless base with minimal effort. With its moderate to full coverage, you can easily build the coverage to suit your needs, eliminating the hassle of applying concealer or powder. Plus, the SPF 30 helps protect your skin from harmful sun rays, making it a fantastic choice for daily wear.