Best Eyeliners of 2025
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Eyeliners are a popular cosmetic product used to enhance the appearance of the eyes. They come in various forms such as pencil, liquid, and gel, and are available in different colours and finishes. Eyeliners can be used to create a range of looks, from a subtle everyday look to a dramatic cat-eye. They are easy to apply and can help define and accentuate the eyes. There are many different brands and types of eyeliners available, each with their own unique formula and applicator. For those looking to add a little extra something to their makeup routine, eyeliners are definitely worth considering.
At a Glance: Our Top Picks
#TOP 1
9.8
#TOP 2
9.7
#TOP 3
9.5
Top 10 Eyeliners
Rimmel London Scandaleyes Exaggerate Eye Definer, Intense Black
The Rimmel Scandaleyes Eye Definer offers a striking look with its super-rich colour pigments, ensuring your eyes stand out. Its ultra-creamy texture makes application a breeze, allowing you to achieve the perfect line effortlessly. With a retractable automatic tip, storage is simple and mess-free. You can even use it on your waterline for those bold, dramatic lines that enhance your eyes. Plus, its waterproof, transfer-proof, and smudge-proof formula ensures long-lasting wear throughout your day.
Maybelline Hyper Precise All Day Liner in Matte Black
The Maybelline Hyper Precise Liner offers an exclusive felt tip that never dries and ensures a smooth application, so you can create flawless lines effortlessly. The ultra-thin 0.4mm brush allows you to achieve even and precise lines, enhancing your eye makeup. With advanced ink technology, the liner's pigments remain super-saturated for lasting intensity, giving you confidence in your look throughout the day. Additionally, it is safe for sensitive eyes, making it a great choice for anyone concerned about irritation.
Rimmel London Exaggerate Waterproof Liquid Eyeliner, Black
The Rimmel Exaggerate Eyeliner is perfect for achieving dramatic eye looks with its intense, highly pigmented formula. You can create smooth, precise lines thanks to its maximum control applicator, making it suitable for both subtle and bold styles. Its long-lasting formula ensures your eyeliner remains smudge-proof and run-proof for up to 16 hours, giving you confidence throughout the day or night. Plus, with a smooth glide-on application, you can enjoy a flawless finish every time, enhancing your beauty routine effortlessly.
Rimmel Wonder'Ink Waterproof Liquid Eyeliner
The Rimmel Wonder'Ink Eyeliner offers highly pigmented colour that lasts up to 24 hours, ensuring your eye makeup remains vibrant throughout the day. Its waterproof formula means you won't have to worry about smudging, even in wet conditions. This eyeliner is also resistant to sweat and rubbing, making it ideal for busy days or nights out. With a precise and flexible flock-tip applicator, you can create quick and easy lines, allowing you to achieve your desired look with minimal effort.
e.l.f. Intense H20 Proof Eyeliner Pen
The e.l.f. Eyeliner Pen is designed for easy application, allowing you to create both thin and thick lines with its intense colour. Its quick-dry, smudge-proof formula enhances your lash line, ensuring long-lasting wear throughout the day. You can effortlessly draw from the inner to the outer corner of your eyes, keeping close to the lash line for precision. For a complete eye look, pair it with waterproof mascara and smudge-proof eyeshadow to ensure your makeup stays flawless.
L'Oréal Paris Infallible Grip Gel Eyeliner
The L'Oréal Gel Eyeliner offers a semi-permanent, long-wear solution available in four shades, perfect for achieving intense colour and a lasting style. Its easy-glide gel formula ensures that your eyeliner lasts all day, allowing you to create either stunning sharp lines or a smoky, smudged look with ease. The included smudger applicator helps you achieve your desired style, while the quick-drying formula guarantees a transfer-free finish for up to 36 hours. This is ideal for those who want their makeup to stay flawless throughout the day.
e.l.f. Expert Liquid Liner, Jet Black
The e.l.f. Liquid Liner offers a rich, jet black colour that ensures a long-lasting defined look for your eyes. Its smudge-proof formula allows you to create easy and precise definitions, whether you prefer a natural or dramatic effect. You can position the fine tip brush close to your lash roots, making application simple and fluid. Additionally, this eyeliner is compact and travel-friendly, so you can easily carry it wherever you go.
Avon Glimmerstick Diamonds Shimmery Eyeliner
The Avon Glimmerstick Eyeliner is your perfect companion for a striking evening look. This waterproof and smudge-proof eyeliner ensures that your makeup stays in place all day, so you can enjoy your night out without worry. With its super-creamy formula, application is effortless, allowing you to create a comfortable and stunning appearance. The rich, intense colours provide the flexibility to express your creativity, whether you prefer a subtle touch or a bold, dramatic statement. Plus, there's no need for a sharpener; simply twist to reveal more product.
Avon Glimmerstick Eyeliner Set in Blackest Black
The Avon Glimmerstick Eyeliner offers a creamy formula that glides on effortlessly, allowing you to create precise lines without pulling or smearing. You can enjoy long-lasting wear for up to 12 hours, ensuring your look stays flawless throughout the day. The mechanical pencil design means there's no need for sharpening, making it convenient for on-the-go touch-ups. Plus, it's waterproof, so you don’t have to worry about smudging, even in wet conditions. This eyeliner is perfect for achieving a bold look with ease.
Maybelline Master Ink Matte Black Eyeliner 12g
The Maybelline Master Ink Eyeliner offers a user-friendly experience with its dip-in flexible-tip brush, making it easy for you to create precise lines. The formula contains black carbon pigments, ensuring deep black intensity that enhances your eye makeup. You can enjoy worry-free wear, as this eyeliner is both smudge-proof and waterproof, allowing you to look your best all day. With its long-wear formula, you can trust that your eyeliner will stay put, giving you confidence throughout your busy schedule.
Frequently Asked Questions (FAQs)
1. What is the easiest eyeliner to apply?
A smooth pencil glides on easily, doesn't tug, and is more forgiving with shaky hands than liquid or gel. "Similar to writing with a pencil, an eyeliner pencil is the easiest and most fail-proof eyeliner to use for beginners," says Loiz. "Just hold as you would a regular pencil and draw along your lash line.
2. What eyeliner does Adele use?
When asked during Vogue's interview who makes her “favorite eyeliner,” Adele didn't hesitate to say it was Pat McGrath. And now that we've seen what this eyeliner can do, we totally understand why. Pat McGrath Labs' Perma Precision Liquid Eyeliner features a matte finish that lasts up to 24 hours.
During our eyeliner research, we found 306 eyeliner products and shortlisted 10 quality products. We collected and analyzed 315,845 customer reviews through our big data system to write the eyeliners list. We found that most customers choose eyeliners with an average price of £5.15.
The eyeliners are available for purchase. We have researched hundreds of brands and picked the top brands of eyeliners, including Rimmel, Maybelline, e.l.f., L'Oreal Paris, Avon.
Charlotte Powell is a dermatologist and a licensed cosmetologist from Westminster, London. However, she was first a cosmetologist from London Beauty Training School. According to Charlotte, she needed better insight into the human skin, hence the dermatology degree. Long before she acquired her degree, she wrote and edited articles, eBooks, and editorials for companies and websites. Charlotte combines her skill and knowledge in providing DIY Beauty tips amongst other fashion related topics.