Best Fashion Bath Towels of 2025

The Allure Bath Fashions Towels are crafted from 100% Egyptian Cotton, ensuring they are incredibly soft, thick, and absorbent. With one side featuring plush zero twist yarn and the other in durable two fold yarn, you enjoy a perfect blend of luxury and strength. These towels are made to the same high standards as those found in leading UK stores, offering premium quality without the hefty price tag. Additionally, you can trust that the colours will perfectly match when you purchase other items from the Spa Egyptian Cotton Collection, creating a cohesive look in your bathroom.

The Allure Shower Wrap is a comfortable and versatile towel, perfect for spa days, beach trips, or simply relaxing after a shower. Made from soft, natural cotton, it feels gentle against your skin. With fully adjustable Velcro fastening, you can customise the fit to ensure it feels secure and fits comfortably. This high-quality robe is made by Allure Bath Fashions, known for supplying leading high street stores, allowing you to enjoy luxury without the hefty price tag.

The Allure Merlin Bath Sheet is a luxuriously thick and soft towel made from 100% pure combed cotton, providing you with a plush feel every time you step out of the bath. Its generous size ensures ample coverage, making drying off quick and comfortable. Crafted in Portugal, this towel is designed to maintain its softness wash after wash, so you can enjoy that fresh-out-of-the-packet feel for longer. Plus, you can trust the high quality that comes from a brand supplying leading high street stores, offering you luxury without the hefty price tag.

The Viceroy Bedding Towel Set features three essential towels: a face towel, a hand towel, and a bath towel. Made from 100% pure Egyptian cotton, these towels are designed for exceptional softness and absorbency, ensuring a comfortable drying experience after your bath. With a heavyweight of 650gsm, you will appreciate the extra deep pile that enhances their luxurious feel. Plus, they are machine washable at 40° C and can be tumble dried, offering you convenience and ease of care for everyday use.

The Allure Cali Bath Towels offer a modern touch to your bathroom with their luxurious striped design. Made from 100% premium cotton, these towels are super soft and highly absorbent, ensuring a comfortable experience after your bath or shower. The quick-drying feature means you won't have to wait long before using them again. Available in various sizes, these towels are versatile for any bathroom decor, whether you prefer a minimalist or nature-inspired style.

The Allure IKAT Bath Towels feature a stunning Bohemian-inspired design that enhances your bathroom decor with elegance. Made from soft and absorbent cotton, these towels offer a plush feel while ensuring effective drying. The raised pile design provides a gentle scrub, making them ideal for sensitive skin. Their unique looped fabric allows for easy hanging on space-saving hooks, preventing slips and speeding up drying time, bringing you convenience and luxury in your daily routine.

The Allure Jacquard Bath Towels offer a blend of style and softness for your bathroom. Made from 100% natural Turkish cotton, these towels feature a lovely floral design that provides a gentle scrub, ideal for those with sensitive skin. With a substantial 500GSM weight, they serve as a luxurious statement piece, complementing a variety of decor styles. Plus, they are easy to care for—simply toss them in the washing machine and tumble dryer to maintain their plush feel after countless washes.

The Viceroy Bedding Towel Set includes a face towel, hand towel, and bath towel, perfect for all your bathing and beauty needs. With sizes ranging from 30cm to 130cm, you will have the right towel for every occasion. Made from heavyweight 650gsm Egyptian cotton, these towels are incredibly soft and highly absorbent, ensuring a comfortable drying experience. You can easily machine wash them at 40° C, and they can be tumble dried for convenience, making them an essential addition to your bathroom collection.

The Allure Bath Towels feature a stunning floral geo pattern that adds sophistication to your bathroom decor. Made from soft, absorbent cotton with a plush 550GSM weight, these towels provide a luxurious touch against your skin. The unique loop design allows for easy hanging on space-saving hooks, preventing slips and ensuring quicker drying. Plus, they are machine washable, meaning you can effortlessly maintain their original softness through countless washes.

The FASHION REVIEW Shower Towel Wrap is made from 100% cotton, ensuring a soft and luxurious feel against your skin. This towel wrap is perfect for holidays, providing convenience when changing at the beach or poolside. With its lightweight design, it is also ideal for camping and festivals, allowing you to pack it easily without taking up much space. Whether you're enjoying a day at the beach or lounging by the pool, this wrap offers comfort and style in one.